Listed on international real estate exchanges, SOHO continues to affirm its sustainable commercial value.

The SOHO commercial townhouses at The Global City, the new center of Ho Chi Minh City, have officially been listed on the global luxury real estate network Christie's International Real Estate (CIRE), affirming their sustainable growth potential.

Having passed rigorous assessment standards regarding location, design, amenities, and investment potential, this milestone not only confirms SOHO's solid position on the international real estate map but also demonstrates its sustainable commercial value and profitability over time.

SOHO – A commercial hub with complete legal documentation in the new center of Ho Chi Minh City

As one of the few projects in Vietnam listed on the global luxury real estate network CIRE, SOHO has met a series of strict selection criteria: market potential, location, reputation of partner brands, design and quality, amenities and services, and exclusivity.

SOHO boasts a prime location with strong infrastructure connections.

SOHO is situated in a prime location right on the main road of The Global City urban area – the new center in the East of Ho Chi Minh City. The project is not only located within the city's key planning zone No. 8, surrounded by strategic transportation axes such as Vo Nguyen Giap, Mai Chi Tho, the Ho Chi Minh City – Long Thanh – Dau Giay expressway and Ring Road 2, but also anticipates a series of crucial infrastructure projects such as the An Phu intersection, the expanded Lien Phuong road, and the inter-regional Ring Road 3. All of this creates a complete connectivity network for the project.

In particular, with its development orientation towards becoming a new commercial hub, The Global City is also planned to have two additional inland waterway terminals according to the plan of the Thu Duc City People's Committee. One terminal is envisioned as a "second Bach Dang Terminal" – a new symbol of inter-regional connectivity by waterway, and the other is planned to become a multi-million dollar yacht marina. This is a golden advantage that enhances the potential of SOHO, attracting investors and the international business community.

Furthermore, the real estate developer Masterise Homes officially handed over the ownership certificates to the first owners of SOHO as promised from the end of November 2024, confirming the project's clear and complete legal status and ensuring long-term asset value appreciation for homeowners.

High-class design and comprehensive amenities, creating commercial value and sustainable investment potential.

The Global Fountain, the largest musical fountain canal in Southeast Asia, is part of The Global City amenities system.

Designed by Foster Partners – a renowned global architectural firm – SOHO recreates the modern lifestyle of iconic commercial districts around the world, while infusing Vietnamese urban identity through contemporary cultural and artistic elements. With its "human-centered" urban philosophy, SOHO, and The Global City in general, encompass all needs within a 15-minute commute: from world-class shopping malls, the Global Fountain (the largest musical fountain canal in Southeast Asia), the City Park sports and entertainment complex, the Canal of Love, and the Moonlight Bridge, to schools and the soon-to-be-completed commercial center, all creating a dynamic, convenient, and inspiring living space. This provides businesses in SOHO with a large customer base, including both existing residents and visitors coming to explore and enjoy the urban area.

In early 2025 alone, The Global City marked a series of large-scale cultural and entertainment events: Ha Anh Tuan's Sketch A Rose Concert, the Chi Dep Concert, and the Anh Trai Vuot Ngan Chong Gai Concert, which set a Guinness Vietnam record for the largest number of people wearing traditional Vietnamese costumes on Art Ave art street... These events not only attracted hundreds of thousands of visitors but also contributed to consolidating its position as a new center of Ho Chi Minh City.

SOHO is now "filled" with many international F&B brands such as Kingscross, Zumwhere Cafe, Phuc Long, etc., ready to serve the shopping, entertainment, and dining needs of the local community and customers attending cultural, artistic, and entertainment activities here.

The unique Art Ave street, a blend of modernity and Vietnamese culture.

With its official listing on CIRE, strong and comprehensive infrastructure development, sound legal framework, and comprehensive amenities meeting the needs of "Live – Work – Play," SOHO affirms its position as a premium choice for investors and homeowners seeking commercial and residential real estate with sustainable growth potential over time.