For many years, “branded” has been associated with industries like fashion and jewelry. Yet, with the evolution of the market and shifting consumer demands, the concept has extended into real estate, becoming a new trend and a benchmark in luxury housing.
In collaboration with Luxuo Media, Masterise Homes proudly introduces the video series “Branded Living” The series brings together experts, architects, entrepreneurs, and artists to share diverse perspectives not only on design and service, but also on community connection, sustainability, and legacy – explaining why “branded living” are increasingly favored in Vietnam.
What makes a project go beyond the concept of “a place to live” to become a branded living space?
In Episode 2 of the video series Branded Living: The Philosophy of Creation, let’s explore Masterise Homes’ journey of creating branded living spaces through stories of cultural exchange, local memories and international standards.